When in Rome for work, Minnesota businessman Ben Hertz couldn't believe the positive response he got when he put a pair of red laces in his shoes after one of his shoelaces had broken. A perfect example of necessity breeding invention, Hertz then returned home and started his own company, Benjo's Boot & Shoe Lacing. Benjo Laces come in a range of hues that are as vibrant as the names Hertz has given them - Rosso Scudiera (Red), Wet Canary (Yellow), Dick Phillips (Green), Neapple (Green), Much Brighter Blue, Dixon Orange, Cousin Traci (Purple). If you are looking to add a little bit of flair and fun to your dress shoes, Benjo's are a great way to show off your true colors.
- 22" and 30" Colored Shoe Laces
- 36" and 54" Colored Boot Laces
- Fine Waxed Cotton
- Four and Five Eyelet
- Made in USA
When in Rome for work, Minnesota businessman Ben Hertz couldn't believe the positive response he got when he put a pair of red laces in his shoes after one of his shoelaces had broken. A perfect example of necessity breeding invention, Hertz then returned home and started his own company, Benjo's Boot & Shoe Lacing. Benjo Laces come in a range of hues that are as vibrant as the names Hertz has given them - Rosso Scudiera (Red), Wet Canary (Yellow), Dick Phillips (Green), Neapple (Green), Much Brighter Blue, Dixon Orange, Cousin Traci (Purple). If you are looking to add a little bit of flair and fun to your dress shoes, Benjo's are a great way to show off your true colors.
- 22" and 30" Colored Shoe Laces
- 36" and 54" Colored Boot Laces
- Fine Waxed Cotton
- Four and Five Eyelet
- Made in USA

